Nick: The car made it very easy for us. It didn’t feel too big for the city, and the assistance systems were able to take a lot off our plate. When there’s so much going on around you, as there often is in cities, it’s very pleasant to have a vehicle that’s so easy to navigate. And Oslo is still sprawling even though it’s not a city of millions. So, despite the short time we had there, we were able to see a lot and we even made it up into the mountains once to watch the sun set over the city.
Nienke: The curved and head-up display as well as the 3D views for parking sometimes made being in the BMW iX feel like being in a computer game. And I particularly enjoyed the gesture controls with the Shy Tech interior.
Nick: I was really impressed by how uncomplicated everything was. The infrastructure of charging stations is growing rapidly, with Norway naturally leading the way. And it was almost as easy to charge the BMW iX as it is to charge your smartphone. The 40 minutes or so that it takes to get to 80 percent pass very quickly, especially when you are traveling.
Has this trip with the BMW iX given you a new perspective on travel?
Nienke: Definitely! The future of travel is very much on my mind, in particular, the question of how we can travel more sustainably. Many people are torn by the dilemma that travel usually comes at a cost to the climate and you end up losing some of the joy of it. But now that we’ve experienced how easy it is to travel emission-free in an electric car in Europe, it’s changed the way we look at traveling by car. The fact that we were traveling individually and yet sustainably is quite satisfying.
Nick: It may sound like a step backward at first, because this kind of road trip reminds us of our parents who used to travel by car and of the old folding maps they used back then. The BMW iX is so connected, though, that we always got real-time updates on when a road was closed and which charging station it was best to head for on the trip. And the My BMW App puts all the information about the car at our fingertips, even if we were just strolling through town. As a blogger, Nienke has to share a lot while on the road and be online all the time. That was no problem at all with the BMW iX.
Where do you see potential for change that will make future travel more sustainable?
Nienke: I believe that in the highly connected world we live in, change will primarily be driven by technology and design. This will not only have an impact on individual products, but also on a wide range of areas that are interconnected. I’m thinking here especially of circularity and recycling materials. Design and technology must change before this can happen, so that the benefits can finally have an impact on travel. This can be in the form of hotels built from sustainable materials, for example, or restaurants that take urban gardening and thus locally-sourced food to a new level.